Augmented reality (AR) provides us with an enriched experience. More businesses should be using this new engagement tool to create points of contact between customers and destinations via their ever-present mobile devices.
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Find, Collect & Win: AR & CX
Customer experience is a concept easily understood and embraced by businesses. Less obvious to many businesses is how augmented reality (AR) can be deployed strategically to improve financial results. This is a missed opportunity to connect directly with customers.
TerraProForma: the destination gamification experts. 